Must-Buy Souvenirs
Real product names, brands, and prices for the souvenirs worth bringing home — plus exactly where to buy them.
7D Dried Mangoes (100g)
7DCebu's best-known dried-mango export brand, sliced from ripe local mangoes and semi-dried to a soft, chewy texture — the default pasalubong (homecoming gift) that fills entire aisles at Cebu's SM supermarkets.
📍 SM Supermarket pasalubong/Filipiniana sections citywide; cheaper at Taboan Public Market stallsVacuum-Packed Danggit (500g)
Taboan Market vendorsMarinated dried rabbitfish from Cebu's dedicated dried-seafood market, vacuum-sealed for travel — Taboan prices run 30-50% cheaper than mall or airport pasalubong counters, with marinated grades costing more than plain salted ones.
📍 Taboan Public Market, V. Rama Ave / Suklaon St, Cebu CityHandmade Mactan Ukulele
Alegre GuitarsA ukulele hand-carved and assembled from local and imported tonewoods at a third-generation family workshop in Mactan's guitar-making district — full guitars run up to ₱20,000, but a ukulele is the classic starter-priced, suitcase-friendly souvenir.
📍 Alegre Guitar Factory, Barangay Abuno, Lapu-Lapu City, Mactan IslandTitay's Rosquillos
Titay'sSmall ring-shaped butter cookies dusted with sugar, originating in the town of Liloan and made since 1907 by Titay's, the name-brand maker still considered the gold standard — a classic Cebu pasalubong box alongside otap and dried mango.
📍 Titay's shops citywide and mall pasalubong counters (original recipe from Liloan, north of Cebu City)Shamrock Otap
ShamrockA flaky, caramelized-sugar-crusted pastry roll — Cebu's other essential pasalubong alongside dried mango and rosquillos, with Shamrock among the most recognized brands; shelf life of 3-6 months makes it easy to carry home.
📍 Carbon Market and Taboan Market stalls (cheapest); Shamrock shops and mall pasalubong centers